WCA Smart Grid SIG presents: Demand Response in the Residential Market - Hype or Hope?

September 21st 2010 -- 3:30pm - 6:00pm
Registration starts 3:30pm, Networking from 6:00pm - 7:00pm
Venue: Palo Alto Research Center, Palo Alto CA

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Demand Response is one of the biggest payoffs in residential Smart Grid infrastructure, and companies are lining up to offer sensors, control systems, and services to help consumers take full advantage of intelligent energy systems. Yet, while the load-leveling model has been proven in the industrial and commercial markets, the model for residential consumers has yet to be proven. Can residential low-cost energy capacity through large-scale peak shaving and load smoothing become a reality or are we simply chasing a dream?

Join a distinguished panel of experts from Cisco, Lawrence Berkeley National Laboratory, EnerNOC, TURN, and Ecofactor as they explore the value proposition and engagement models for demand response in the residential market:

• How to establish a simple and compelling model that benefits the consumer while leveraging open standards?
• What lessons can be learned from the industrial/commercial markets to ensure uptake in the residential market and will a smart grid rollout require the use of a carrot, a stick or both?
• Who is watching out for consumers, particularly regarding security and privacy?
• What are the efficiency payoffs of and what is the realistic timeline for the implementation of large-scale residential demand response?
• Where are the most promising business growth opportunities?

Moderator:
-- Eric Wesoff, Senior Analyst, Greentech Media

Panelists:
-- Mary Ann Piette, Deputy Head of Building Technologies Dept., Lawrence Berkeley National Laboratory
-- Mark W. Toney PhD, Executive Director, TURN
-- Scott Hublou, SVP Products, Ecofactor
-- Jim Nichols, Enterprise Architect, EnerNOC
-- CPUC (TBA)

Please plan to join us on Tuesday September 21st for what promises to be an interesting and informative panel. Seating at this event is limited! Register now for this exciting event!

Early-bird Admission: $10 before 13-Sept-2010 Regular Admission: $20

Directions/Map to Palo Alto Research Center

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The WCA Smart Grid SIG is made possible by the efforts and dedication of the following individuals:

Stephen McGrath - WCA Director & SIG Co-Chair
Francie Miller - WCA Director & SIG Co-Chair
Steven R. Ray - SIG Co-Chair
Janet Dulsky - SIG Marketing Lead
Mike Ahmadi - Event Chair
Gene Summerville - Event Chair

May 2010 : WCA Smart Grid SIG
Home Energy Management in the Smart Grid World
-- Moderator: Vito Longo, Technology Editor, Transmission & Distribution World
-- James Dempsey, Vice President for Public Policy, Center for Democracy & Technology
-- Paul Nagel, Vice President of Strategic Development, Control4 Energy Systems
-- Ted Reguly, Director of Smart Meter Program Office, SDG&E
-- Raj Vaswani, CTO, Silver Spring Networks
Photos & writeup by D.J. Cline

January 2010 : WCA Smart Grid SIG
Smart Grid Evolution -- 2010 and Beyond
-- Moderator: TJ Glauthier, President, TJG Energy Associates LLC
-- Andy Balaschak, Dir. Product Management, Tropos - Presentation
-- Rob Conant, VP of Infrastructure Development, Trilliant - Presentation
-- Bob Friday, Dir. Strategic Initiatives, WNBU, Cisco - Presentation
-- Nada Golmie, Group Leader, Emerging and Mobile Network Technologies, NIST - Presentation
-- Aloke Gupta, Senior Energy Analyst, CPUC - Presentation
-- Robert Gustin, Industry Solutions Manager Utilities, Sprint Nextel - Presentation
-- Michael Wojcik, Manager, Enterprise Data Solutions, Verizon Wireless - Presentation
-- Seppo Yrjola, Principal Innovator, CTO unit, Nokia Siemens Networks - Presentation