WCA Mobile & Future SIGs jointly presents: Semiconductor Sensors innovating Mobile Devices & User Experiences

April 18th 2012 -- 6:30pm - 8:30pm (Registration Starts at 6:00pm, Networking until 9:00pm)
Venue: Qualcomm Campus, 3165 Kifer Road, Santa Clara, CA

In addition to the presentations, the event will feature demo tables hosted by several key players in the mobile sensor eco-system - and a few lucky attendees will go home with free smartphones! Light meals, drinks and refreshments will be provided.

Indoor navigation LBS and gesture enabled 3D games using motion sensors, gesture & touchless user interfaces, smart proximity & color sensing, Augmented Reality, context-aware services -- these are the next-generation use cases that mobile device designers implement leveraging the latest advances in semiconductor “sensor” technologies. With the next wave of smart phones and tablets launching in 2012, User Experience (UX) and feature differentiations between devices are becoming ever-more important to stay market-competitive. At the same time, developers are faced with the challenges in balancing device performance, cost, and power consumption optimization for mobile devices. As the “fusion” across such innovations among semiconductor sensors and mobile apps & device designs mature, the enhancement of the overall UX will dramatically propel the mobile industry out to a new frontier.

Moderator:
-- Tristan Joo, Board Member (Director) & Co-Chair of Mobile SIG, WCA

Presenters:
-- Len Sheynblat, VP of Technology, Qualcomm, Inc. (Event Sponsor)
-- Wen Lin, Marketing Manager - iNEMO and Sensor Hub Solutions, STMicroelectronics (Motion)
-- John Carey, Director of Marketing - TrueTouch, Cypress Semiconductor
-- Seckin Ozdamar, Business Manager - Optical Sensors, Human Interface BU, Maxim Integrated Products
-- Michael Karst, General Manager and CEO, Sensirion Inc. (Temperature/Humidity Sensors)

At this event, our expert presenters from various leading semiconductor companies will introduce and demonstrate such technological innovations and UX enabled by various semiconductor sensors. Not only will they show demonstrations of their sensor technologies but our guest OEMs and App Developer companies will also showcase real-life use cases and apps on various mobile devices. We will address myriad of questions including: What types of sensors are being used to implement what specific differentiated UX in next wave of smartphones & tablets? What are the use cases that have not been able to bring to life with past semiconductor technologies? How is the performance vs. cost vs. power consumption tradeoffs being managed with such advanced innovations in semiconductors for mobile handhelds? What new mobile software and applications are being developed that uniquely leverage these sensor technologies and thus create new UX’es? What are the mobile sensor technologies & services trends behind "sensor fusion / integration" that enable innovations and new UX to advance even further into the future?

Demo Partners:
-- Microsoft: Windows Phone Developer Program and Sensors APIs
-- Samsung: Samsung Mobile Developers Program and Sensors SDK
-- Alohar Mobile: Persistent Sensing Technology (Sensor Fusion)
-- SenionLab: Indoor Positioning and Navigation Platform (Sensor Fusion)
-- Sensor Platforms Inc.: FreeMotion™ and Sensor Fusion Software
-- WIMM Labs: Custom Android Device and Micro Apps (Motion, Touch)
-- Wikitude: Augmented Reality Browser … AND OTHER INNOVATIVE APPS!

The WCA Mobile and Wireless Futures SIGs are excited to jointly host this high profile presentation and demo event featuring the industry’s innovative minds who are at the forefront of shaping up the future of the next generation mobile User Experiences. This event will address these as well as many other questions to reveal what the future holds for sensor innovations in mobile devices. Don’t miss this chance to hear firsthand from our speakers and network with a broad spectrum of our audience!

Event will promptly start at 6:30pm with post-event networking planned from 8:30pm until 9:00pm. Seating at this event is limited! Register now!

May 2011 : WCA Futures SIG
Connect With Sensor Networks
-- Moderator: John Notor, President/Chief Technologist, Notor Research
-- Dr. Somdeb Majumdar, Staff Systems Engineer, Corporate R&D, Qualcomm
-- Dr. Jan Rabaey, Professor EECS Department, UC Berkeley
-- Dr. Richard Zai, Chief Technology Officer, PacketMicro

November 2010 : WCA Cognitive Radio SIG
Commercial Status of Cognitive Radio and Software Defined Radio Technologies
-- Moderator: Dr. Lloyd Nirenberg, Shannon Bayes Company & founding co-chair of the WCA Cognitive Radio SIG
-- Steve Goldberg Ph.D., Venrock
-- Dr. Ahmad Bahai, Fellow & CTO of Wireless and Information Appliance Group, National Semiconductor
-- Dr. Andrea Goldsmith, Professor of Electrical Engineering, Stanford University
Photos & writeup by D.J. Cline

February 2010 : WCA Cognitive Radio SIG
Technology Solutions to the Spectrum Crisis
-- Moderator: Lloyd Nirenberg, CEO, Shannon-Bayes Venture Corp. - Presentation
-- Michael J. Marcus Sc.D., Director, Marcus Spectrum Solutions - Presentation
-- Joe Hamilla, COO & Co-Founder, Spectrum Bridge - Presentation
-- Dewayne Hendricks, CEO, Tetherless Access - Presentation
-- Jeff Stern, SVP and GM for Government Solutions, TerreStar Corp. - Presentation